Our Mission, Our Future

Together, We Make Sustainable Business Simple

Sustainable business doesn't have to be complicated. We believe that companies can thrive while the earth and its inhabitants do as well. That's why we make sustainability accessible, transparent and effective.

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Vision

The future is greener than today. We believe that this is the only world in which both people and nature can flourish. To prevent depletion of our natural and social environment, we must take action now. Join us on your vision for the future:

Successful businesses generate financial profit while simultaneously strengthening society and nature. Making money is therefore not at the expense of the planet. In other words: sustainable business are the future.

Mission

More and more organizations recognize the necessity of sustainability, but don’t know where to start. We help them take the first steps and guide them through the transition to a future where sustainability is the standard.

These are the core values of our company:

Accessible: sustainability has to be approachable and achievable.
Transparent: sustainability accelerates by sharing knowledge and experiences openly.
Effective: sustainbility requires measures with demonstrable impact

Our Story

A New Path to Sustainability

Our journey began with a shared passion: making sustainability accessible for SMEs. After years of success in risk management software, we knew it was time for a new adventure. That's how Groene Otter was born—a platform designed to help SMEs simplify sustainability reporting, particularly through the VSME standard, while keeping the ultimate goal in sight: a more sustainable world.

With our experience in SaaS solutions and a strong belief in the power of technology, we create software that is not only smart but also enjoyable to use. Our goal? To help SMEs effortlessly measure their impact, report transparently, and achieve their sustainability objectives. Together with our customers, we make a difference step by step—clear, simple, and impactful.

Our Team Discover the Software

Team

Our Otters

Meet the passionate professionals behind Groene Otter, working together to help you achieve your sustainability goals.

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Wybren Kortstra

Co-founder

With his background as a SaaS entrepreneur and expertise in software technology, Wybren embraces smart, innovative solutions. As a korfball player and volunteer, he contributes to a sustainable society.

Rien Heuver

Co-founder

Rien combines his experience and skills with a personal commitment to sustainability. Outside work, he is active as an outdoor instructor and percussion conductor.

Oliver Otter

Smart AI-assistant

As a smart assistant, Oliver supports the team with unparalleled capabilities. Never tired, it processes data at lightning speed and translates it into valuable insights. In its spare time, Oliver enjoys data streams and following AI trends.

Contact

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Start Your Sustainability Journey Today

Request a free demo and discover what Groene Otter can do for your organization.

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